Last week, the CBC (Canadian Broadcasting Corporation) released an official DRM-free BitTorrent of a prime time show– a first for a major north American broadcaster. Canada's Next Great Prime Minister features four young Canadians competing in a heated political competition before four country leaders for $50,000. Obviously geared to a tech savvy audience, this is innovative stuff and quite simply a smart thing to do. I certainly hope it marks the beginning of a trend for the CBC. I know they’re doing this successfully in Norway where it’s proven to be a huge win for broadcasters.
This option is the clear future whether other broadcasters like it or not. To have the opportunity of having a high quality broadcast available to downloaders anywhere is both efficient and forward thinking. Now if only other media outlets and music publishers would jump on board we could truly be on to something here.
Everyone, grab this show using the uTorrent Client or Transmission for Mac. If you’re new to the concept of BitTorrent a quick Google should lead you to all the information you will need.
This option is the clear future whether other broadcasters like it or not. To have the opportunity of having a high quality broadcast available to downloaders anywhere is both efficient and forward thinking. Now if only other media outlets and music publishers would jump on board we could truly be on to something here.
Everyone, grab this show using the uTorrent Client or Transmission for Mac. If you’re new to the concept of BitTorrent a quick Google should lead you to all the information you will need.
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